Our Approach

why we do what we do

Never become attached to a process. Never abandon a core principle.


Deliver Early & Often

If a picture is worth a thousand words, a working application is priceless. Delivering early and often lets you experience your software while there’s still time to change your mind.

Work in the Open

Communication is a huge challenge in technology projects. Iterative work efforts and open activity boards reduce risk by keeping the code close to the conversation.

We Work

Breaking a project into a series of short, time boxed work efforts increases focus and clarity. Limiting change to a few items at any given point results in a faster pace overall. It’s like sprinting all the way through a marathon.

We Deliver Incrementally

Releasing features as they’re developed embraces the reality that humans are not totally sure what they want until they get it. Delivering incrementally eliminates regret by harnessing the power of 20/20 hindsight throughout the project.

We Build Transparently

Humans are notoriously poor communicators. By keeping project dialog out in the open and available to everyone we have the best chance at avoiding misunderstanding. Tracking conversations with the work items they represent is just smart.

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